About Us HC HOME
A Message from Founder Amy:
"While studying history in France, I became captivated by medieval culture—an era when people understood how to find inner peace within stone walls and candlelight. Later, during a yoga retreat in Bali, I had a revelation: whether it was the contemplative traditions of medieval monasteries or ancient yogic philosophy, they all conveyed the same truth—to carve out a space where we can slow down amidst the chaos.
I founded Heart Craft not to sell decorations, but to help everyone discover that medieval sense of stillness in their own homes, at the most honest prices. Because it's in our own spaces that we truly see ourselves and connect with who we are."

Our Mission:
Heart Craft is more than a home decor brand—we're here to share a way of living with depth and intention.
We believe that tapestries, table runners, cushions, and handcrafted ceramics are not mere decorations—they are touchpoints for spatial meditation, tools that help you cultivate ritual and presence in daily life. Each piece infused with medieval aesthetics carries the weight of time and the tranquility of the present moment.
We're committed to making this textured, soulful way of living accessible—not a privilege for the few, but a choice available to anyone seeking inner peace.
Our Vision:
Founded in the UK in 2022, Heart Craft has always chosen to work with local artisans. We understand that every hand-embroidered stitch and every hand-woven thread represents generations of inherited skill and devotion.
We dedicate 2% of every order to support children's education in Bali, Indonesia—a commitment born from my time in retreat there. When artisans' children receive better education, they not only improve their living conditions but also carry forward these precious craft traditions. This is the virtuous cycle of a "slow economy."
Research shows that thoughtfully curated home environments can boost overall happiness by up to 60%. Through tactile, auditory, and visual experiences, we aim to create serene, grounded living spaces for you—no matter how chaotic the world outside, this will always be your sanctuary for healing.

Our Products:
We focus on natural materials and sustainable craftsmanship—every piece is entirely handmade. We don't chase speed; we honor the time each creation needs to come into being.
From tapestries adorned with medieval motifs to hand-woven table runners and ceramics with rustic textures—this is not a brand limited to tapestries, but a proposal for living slowly. We believe that spaces decorated with intention spark creativity and emotional connection, helping you build a home that's both comfortable and inspiring.

Our Social Responsibility:
To conserve resources, we minimize unnecessary packaging during shipping, delivering your order safely and sustainably.
2% of every order goes toward improving the quality of life for children in Bali, Indonesia—this isn't just giving back; it's an investment in the continuity of craft traditions.

Why Choose Heart Craft:
✓ Supports Local Artisans — Every purchase empowers traditional craftsmanship
✓ Entirely Handmade / Natural Materials — Honoring time and nature
✓ Healing Home Aesthetics — Medieval stillness meets modern living
✓ Founder: Yoga Practitioner × History Scholar — A fusion of Eastern and Western wisdom
✓ UK-Based Business — Quality and responsibility in equal measure
✓ 3-Year Warranty — Confidence in our craftsmanship
✓ 24/7 Customer Service — Accompanying you on your home journey
✓ 2% of Every Order = Children's Education Aid — Each purchase creates a cycle of kindness